Coming Fall 2025

Wall Street and Horses: Lessons in Relationship Building to Drive Success

Fred began writing his blog, È Solo un Trucco in 2020. Five years later, he has taken those reflections on life, sales, and the philosophical intersection between the two and turn them into Wall Street and Horses: Lessons in Relationship Building to Drive Success, Fred’s debut book.

Drawing on his forty years of experience as a financial services professional with Goldman Sachs, his time spent running a working horse ranch in Southern California, raising five children and everything in between Fred shares wisdom and inspiration that encourages us all to find the humanity in everything we do.